Damson Idris Ignites Summer Style as Tommy Hilfiger Launches APXGP Collection Ahead of "F1 The Movie"

Discover how Damson Idris leads Tommy Hilfiger's APXGP Collection launch ahead of "F1 The Movie" premiere—blending fashion, film, and Formula 1's global rise in a bold new trend.

Global fashion powerhouse Tommy Hilfiger, in collaboration with PVH Corp., has just dropped the APXGP Collection—a bold, racing-inspired fashion line launched ahead of the highly anticipated film F1 The Movie, which premieres June 27 in North America and June 25 internationally.

And leading this fashion-cinematic revolution? None other than Damson Idris—the breakout British-Nigerian star who plays rookie sensation Joshua Pearce in the film and also happens to be Tommy Hilfiger's brand ambassador. The campaign captures Idris' meteoric rise in Hollywood and perfectly mirrors the “motorcore” trend—a mix of fast-lane aesthetics, bold color palettes, and sleek, streamlined silhouettes dominating summer fashion.

"Tommy’s vision has always been about pushing culture forward,” Idris said. “From the APXGP Collection to everything we've done for the film, it all channels a fearless spirit—capturing the grit to succeed on the track and the confidence to own every moment."

From Track to Closet: Inside the APXGP Collection

This isn’t just fashion—it’s fashiontainment. The APXGP lineup infuses Formula 1’s adrenaline rush into every stitch. Expect moto-emblazoned mechanic shirts, a varsity-meets-moto vegan leather jacket, precision-cut Japanese denim, and a red quilted jacket straight off the screen. Idris even rocked an APXGP race car entrance at the Met Gala, signaling the bold union of film, fashion, and Formula 1.

Retail prices range from $50 to $790, and the collection is already available on Tommy.com, in Tommy Hilfiger stores globally, and through select retail partners.

The Cultural Acceleration of Formula 1

According to Nielsen, Formula 1 now boasts 826.5 million global fans—a 12% spike in markets like the U.S., Canada, and Saudi Arabia. This surge is reshaping how brands and storytellers engage with audiences. F1 The Movie, backed by Apple Original Films and Warner Bros. Pictures, captures this shift, blurring lines between athleticism, entertainment, and style.

Tommy Hilfiger, who has a lifelong love for the racetrack, said:

“F1 has become a cultural phenomenon. This film sets a benchmark for what we call ‘fashiontainment,’ and we're proud to be at the forefront of that movement."

Nollywood’s Take: Why This Matters

Damson Idris represents a new generation of Black excellence on global stages—from streaming dominance to luxury fashion to big-budget Hollywood films. His Nigerian roots, sharp style, and storytelling chops make him a force Nollywood fans should be proud to champion.

As F1 The Movie races toward theaters and the APXGP Collection fuels the fashion world, Nollywood Spotlight is here to keep you updated on how African talent continues to take the lead in global conversations.

Ready to shop the look? Check out the full collection at Tommy.com.
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Bill Gates Honored by Nigeria with CFR Award: A Historic Moment of Hope and Global Impact

President Tinubu confers CFR award on Bill Gates during his visit to Nigeria. Learn how this honor recognizes decades of impact in health, education, and tech development across Africa.

In a bold and uplifting moment for international partnership and national pride, President Bola Ahmed Tinubu has conferred one of Nigeria’s highest national honors—the Commander of the Order of the Federal Republic (CFR)—on American billionaire and Microsoft co-founder, Bill Gates. The announcement has made waves globally and placed Nigeria at the center of a critical conversation on the future of global health, education, and AI-powered innovation in Africa.

This powerful moment unfolded during Gates’ official visit to Nigeria, where he met with President Tinubu and other key leaders to discuss much-needed reforms in the country’s primary healthcare system. He was accompanied by Aliko Dangote, Africa’s richest man, as they both arrived at the Aso Rock Villa—Nigeria’s seat of power—highlighting the importance of cross-continental collaboration.

Why the CFR Award Matters

The CFR is more than just a medal—it's a recognition given to those who have made exceptional contributions to Nigeria's development and reputation on the global stage. Bill Gates joins a small circle of individuals, both local and international, who have demonstrated unwavering commitment to the betterment of the Nigerian people.

Through the Bill & Melinda Gates Foundation, Gates has long supported Nigeria’s fight against polio, malaria, and infant mortality. From funding life-saving vaccines to empowering local healthcare workers, his efforts have helped reduce suffering in some of the country’s most underserved regions.

Gates' Vision: Investing in Africa's Future

During his visit, Gates reaffirmed his deep belief in the continent’s future. “Africa is the future,” he said, revealing plans to donate a significant portion of his personal wealth to development projects across the continent. With Africa being home to some of the world’s fastest-growing populations, Gates emphasized the need to invest in people, technology, and infrastructure now.

The Gates Foundation has already committed $100 billion globally, with plans to spend up to $200 billion more in the coming decades—an astounding figure that reflects both urgency and optimism.

AI Meets Healthcare: What’s Next for Nigeria?

One exciting aspect of Gates' visit is his involvement in the Goalkeepers Nigeria event, where he will meet with scientists and innovators to explore how AI-driven health solutions can transform Nigeria’s healthcare delivery.

This includes using artificial intelligence to:

1.) Predict and prevent outbreaks
2.) Optimize vaccine delivery
3.) Train rural healthcare workers with smart diagnostics

As technology becomes a lifeline for millions, Gates’ leadership in marrying data, innovation, and human compassion offers a roadmap for future-ready nations like Nigeria.

A Moment for Nollywood and National Pride

While this honor is rooted in policy and public health, it also represents something deeper—a shift in how Nigeria positions itself globally. Bill Gates' CFR award sends a clear message: Nigeria is a place of promise, partnership, and potential.

At Nollywood Spotlight, we celebrate stories that uplift the African narrative. This moment is one of them. As our blog continues to spotlight African talent, tech, and transformation, we hope this recognition sparks even greater awareness of how global changemakers are investing in our future.

Let’s Talk!

Do you believe AI will revolutionize healthcare in Nigeria? What are your thoughts on Gates receiving this national honor? Drop a comment below and share this article to keep the conversation going!

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