Damson Idris Ignites Summer Style as Tommy Hilfiger Launches APXGP Collection Ahead of "F1 The Movie"

Discover how Damson Idris leads Tommy Hilfiger's APXGP Collection launch ahead of "F1 The Movie" premiere—blending fashion, film, and Formula 1's global rise in a bold new trend.

Global fashion powerhouse Tommy Hilfiger, in collaboration with PVH Corp., has just dropped the APXGP Collection—a bold, racing-inspired fashion line launched ahead of the highly anticipated film F1 The Movie, which premieres June 27 in North America and June 25 internationally.

And leading this fashion-cinematic revolution? None other than Damson Idris—the breakout British-Nigerian star who plays rookie sensation Joshua Pearce in the film and also happens to be Tommy Hilfiger's brand ambassador. The campaign captures Idris' meteoric rise in Hollywood and perfectly mirrors the “motorcore” trend—a mix of fast-lane aesthetics, bold color palettes, and sleek, streamlined silhouettes dominating summer fashion.

"Tommy’s vision has always been about pushing culture forward,” Idris said. “From the APXGP Collection to everything we've done for the film, it all channels a fearless spirit—capturing the grit to succeed on the track and the confidence to own every moment."

From Track to Closet: Inside the APXGP Collection

This isn’t just fashion—it’s fashiontainment. The APXGP lineup infuses Formula 1’s adrenaline rush into every stitch. Expect moto-emblazoned mechanic shirts, a varsity-meets-moto vegan leather jacket, precision-cut Japanese denim, and a red quilted jacket straight off the screen. Idris even rocked an APXGP race car entrance at the Met Gala, signaling the bold union of film, fashion, and Formula 1.

Retail prices range from $50 to $790, and the collection is already available on Tommy.com, in Tommy Hilfiger stores globally, and through select retail partners.

The Cultural Acceleration of Formula 1

According to Nielsen, Formula 1 now boasts 826.5 million global fans—a 12% spike in markets like the U.S., Canada, and Saudi Arabia. This surge is reshaping how brands and storytellers engage with audiences. F1 The Movie, backed by Apple Original Films and Warner Bros. Pictures, captures this shift, blurring lines between athleticism, entertainment, and style.

Tommy Hilfiger, who has a lifelong love for the racetrack, said:

“F1 has become a cultural phenomenon. This film sets a benchmark for what we call ‘fashiontainment,’ and we're proud to be at the forefront of that movement."

Nollywood’s Take: Why This Matters

Damson Idris represents a new generation of Black excellence on global stages—from streaming dominance to luxury fashion to big-budget Hollywood films. His Nigerian roots, sharp style, and storytelling chops make him a force Nollywood fans should be proud to champion.

As F1 The Movie races toward theaters and the APXGP Collection fuels the fashion world, Nollywood Spotlight is here to keep you updated on how African talent continues to take the lead in global conversations.

Ready to shop the look? Check out the full collection at Tommy.com.
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Damson Idris Stuns Fans with a Sneak Peek at His New Luxury Jewelry Line, Didris

Nigerian-British Hollywood sensation Damson Idris is making waves once again, and this time, it’s not just on the big screen! Fresh off his highly anticipated role alongside Hollywood legend Brad Pitt in the upcoming movie F1, the talented actor has given fans an unexpected treat—a first look at the latest addition to his luxury jewelry line, Didris.

In an exclusive Instagram Story preview, Idris showcased breathtaking pieces from his newest collection, sending fans into a frenzy. The video, which you can watch below, features a stunning array of bracelets, necklaces with uniquely designed pendants, and matching rings, all exuding the sophistication and elegance that have become synonymous with the Didris brand.

A Sneak Peek into Elegance

The clip reveals sleek, eye-catching designs that blend modern luxury with timeless craftsmanship. The intricate details on the pendants and the perfect symmetry of the matching sets suggest that Damson isn’t just putting his name on a brand—he’s curating an experience.

Hollywood Meets High Fashion

With his rising Hollywood status, Damson Idris is proving to be more than just an acting powerhouse—he’s a trendsetter in the world of luxury fashion. His venture into high-end jewelry aligns with his ever-growing influence, bridging the gap between entertainment and style.

Click play below to see the exclusive preview!


Want to explore the full collection? Click here to discover Didris.

From red carpets to runways, Damson Idris is solidifying his place not just in Hollywood, but also in the world of fashion. What do you think of his latest venture? Let’s talk in the comments!

Image: Damson Idris

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Idris Stars as Rookie Racing Prodigy in the Thrilling New Film "F1"

Get ready to feel the adrenaline rush because the first trailer for "F1", the much-anticipated drama based on the iconic auto racing championship, has finally dropped—and it’s nothing short of exhilarating. British Nigerian actor Damson Idris takes center stage as Joshua Pearce, a rookie racing prodigy, alongside the legendary Brad Pitt, who plays his mentor, the former Formula One driver Sonny Hayes.

In the trailer, Pitt's character opens with an intense conversation that sets the tone for the high-octane drama.

“We need to build our car for combat,”

he tells a woman, to which she nervously replies,

“How am I supposed to make that safe?”

“Who said anything about safe?”

Pitt responds, bringing his signature cool and confident energy. Then, as Queen's "We Will Rock You" blasts in the background, Idris makes a striking entrance, taking off his sunglasses and strutting through a crowd of fans. What follows is a series of heart-pumping scenes showcasing Idris behind the wheel, throwing his helmet into the air, and revving up the intensity with some electrifying sports-action sequences.



Idris, a talented British Nigerian actor, stars as Joshua Pearce, a rising star on the fictional APXGP team, mentored by Pitt’s Sonny Hayes. The movie follows Pearce’s journey as he navigates the perilous world of Formula One racing under the guidance of his retired mentor, who is convinced to come back to the sport. But the road ahead is anything but smooth. With thrilling race scenes and a team of talented actors behind the wheel, "F1" promises to keep viewers on the edge of their seats.

The film, which began production in the United Kingdom in the summer of 2023, also features a star-studded cast. Javier Bardem plays a Formula One team owner and close friend to Hayes, while British actress Sarah Niles portrays Noah’s mother, Bernadette. And let’s not forget about the surprise addition of Formula One legend Lewis Hamilton, who joins the cast alongside Idris, Pitt, and Bardem.

Image: Joseph Kosinski

Directed by "Top Gun: Maverick’s" Joseph Kosinski and produced by the legendary Jerry Bruckheimer, "F1" is poised to be a high-flying cinematic spectacle. The movie will hit theaters in North America on June 27, 2025, following an international release. Although it’s an Apple Studios film, it will have a substantial theatrical release via Warner Bros., ensuring that fans will have plenty of opportunities to experience the racing action on the big screen.

With its blend of powerful performances, thrilling race sequences, and a star-studded ensemble, "F1" is set to become the ultimate film for fans of high-speed action and heart-racing drama. The countdown has begun—mark your calendars for June 2025, because this is one film you won’t want to miss!

Denzel Washington and Damson Idris Set to Ignite Wakanda in "Black Panther 3"

Exciting news for Marvel fans: Denzel Washington is set to join the cast of "Black Panther 3"! This casting decision is particularly meaningful given that the late Chadwick Boseman once credited Washington as a significant influence on the "Black Panther" franchise, stating,

"There is no Black Panther without Denzel Washington."

Boseman had revealed during a tribute speech that Washington had quietly funded acting scholarships, which played a role in shaping the careers of numerous young actors, including Boseman himself.

Alongside Washington, Damson Idris, known for his role in "Snowfall", is also rumored to be part of the upcoming film. The involvement of these two actors signals a new direction for the storyline, although details about the plot remain under wraps. With Ryan Coogler returning as the director, expectations are high for another captivating entry into the Marvel Cinematic Universe. Fans eagerly await more updates on what roles Washington and Idris will play in the Wakandan saga.

Stay tuned for further developments, as a release date for "Black Panther 3" has yet to be announced, but the anticipation is already building across social media and fan forums.

Damson Idris Shares Exclusive Behind-the-Scenes Moments from Set in Austin!

Hollywood celebrity and Tommy Hilfiger brand ambassador, Damson Idris, was recently spotted on set in Austin, Texas, capturing the attention of fans. The actor, known for his captivating roles and style, took a brief pause from filming to share a glimpse of his behind-the-scenes moments with his followers.

His Instagram stories were filled with snapshots of his set experience, giving fans a sneak peek into his life on and off the screen. With his charm and presence, fans were thrilled by the rare insight.

Nollywood's Top 10 Sexiest Men of 2024: A Fashion Forward Celebration

As we edge deeper into 2024, the men of Nollywood have proven that they aren't just stellar actors and musicians—they're style icons. From red carpets to casual outings, these gentlemen have been turning heads with their sophisticated looks and impeccable fashion sense. Here’s a countdown of Nollywood’s top 10 sexiest men of 2024, spotlighting not only their dashing good looks but also their impeccable taste in fashion.

#1 Timini Egbuson: The Quintessential Trendsetter

Timini Egbuson kicks off our list, dazzling in a stylish black winter trench coat layered over a black waistcoat vest and wide-bottom dress pants. His ensemble, crafted by the renowned celebrity fashion designers Deji & Kola, is completed with a maroon faux fur overcoat that exudes both warmth and luxury. Timini pairs this with studded black boots by DDvaids and finishes his look with sleek Tom Ford sunglasses. With his striking presence and undeniable charm, Timini is the epitome of modern sophistication.

# 2 Damson Idris: The Epitome of Elegance

Damson Idris is a vision of refined elegance, spotted in a crisp black double-breasted Prada suit that screams sophistication. He adds a touch of flair with a diamond and gold brooch pin, perfectly complemented by a two-tone grayish-blue and white collar dress shirt. Damson’s ability to effortlessly blend classic and contemporary styles makes him a standout in any crowd, and his inclusion on this list is more than deserved.

# 3 Elozonam Ogbolu: The Purple Perfectionist

Elozonam Ogbolu has never shied away from bold fashion choices, and his latest look is no exception. Wearing an elegant purple blazer suit with matching high-waist dress pants, he turns heads with his sexy purple satin dress shirt. His accessories—a white gold wristwatch, gold bracelet, gold chain, black round earring studs, and light brown sunglasses—are carefully curated to enhance his vibrant personality. Elozonam’s fashion-forward choices make him one of Nollywood's most stylish men.

# 4 Neo Akpofure: The Dapper Gentleman

Neo Akpofure embodies the definition of dapper in his bespoke deep pink and gray striped suit from the popular brand Rhobes. Paired with a crisp white dress shirt, Neo’s outfit is both bold and refined. His accessories, including gleaming deep maroon shoes, a silver watch, a stylish leather wristband, a silver ring, and square diamond earrings, perfectly round out his sophisticated look. Neo’s commitment to detail ensures his place among the top fashion icons in Nollywood.

# 5 Alexx Ekubo: The King of Cool

Alexx Ekubo, with his effortless cool, makes a strong statement in a white single-breasted blazer, black pocket handkerchief, and crisp black dress shirt and pants. His solid silver watch, stylish silver ring, diamond bracelet, diamond neck chain, and diamond stud earrings and stylish black shades elevate his outfit to a whole new level of sophistication. Alexx’s ability to combine classic style with modern flair is what sets him apart in the Nollywood fashion scene.

# 6 Davido: The Stylish Hitmaker

Davido, a music star with a keen sense of style, makes waves in a crisp black double-breasted suit paired with a black inner shirt. He adds a personal touch to his ensemble with crisp navy blue Nikes, two massive diamond-crusted rings, his gorgeous wedding ring, a gold and diamond wristwatch, a gold and diamond chain, and maroon sunglasses with diamond accents. Davido's look is a seamless blend of luxury and street style, showcasing his unique fashion sensibility.

# 7 D'banj Kokomaster: The Classy Icon

D'banj Kokomaster exudes timeless class in a black double-breasted jacket, complete with stunning chiffon ruffled wrists and a black cashmere cardigan. His black bell-bottom pants add a retro touch to his look, while his accessories—a diamond-studded chain with a diamond cross pendant, black glasses, and stunning black boots—complete his ensemble. D'banj’s ability to maintain a sense of classic elegance while incorporating modern elements is what makes him a true style icon.

# 8 Adekunle Gold: The Green Machine

Adekunle Gold, known for his bold style choices, doesn’t disappoint in a crisp green double-breasted suit with matching dress pants. His accessories—two gold rings, a hand bracelet, a gold chain, dark glasses, and two small gold hoop earrings—add a touch of finesse to his striking look. Adekunle’s unique ability to make bold colors work in his favor ensures his spot as one of Nollywood’s best-dressed men.

# 9 Richard Mofe Damijo: The Timeless Gentleman

Richard Mofe Damijo, often referred to as RMD, continues to prove that style only gets better with age. Spotted in a classic black blazer paired with matching dress pants, a crisp white shirt and a striped gray and green vest jacket. RMD looks every bit the gentleman. His accessories—a deep green tie with a olive green pocket handkerchief, a black leather watch with a gold face, gold cufflinks, and stylish black shades—are understated yet elegant, further cementing his status as a timeless style icon.

# 10 Ayo Makun: The Elegant Comedian

Ayo Makun, popularly known as AY, rounds out our list in an elegant double-breasted light brown suit, paired with a classy turquoise blue satin shirt. His accessories—a milk chocolate brown wristwatch with a silver and gold face, dark sunshades, and a gold chain—are a perfect match for his suave personality. AY’s ability to combine elegance with a touch of humor is what makes him one of Nollywood’s most charming men.

Nollywood's top 10 sexiest men of 2024 are not just about good looks—they are trendsetters, fashion icons, and gentlemen who know how to make a statement. Whether they’re rocking classic suits or bold accessories, these men have proven that they are at the forefront of Nollywood’s fashion scene. Keep an eye on these style stars as they continue to redefine what it means to be sexy in Nollywood.